It's true that advertising is one of the best playing field for side thinking. I remember a few years ago, Bassat Ogilvy created a wonderful ad for Levi's consisting of a fence 3×8 with some real shingles hanging. Obviously, jeans lasted little, but the notoriety of the piece was excellent. Now a Japanese agency surprises us with this announcement also outdoor advertising. I don't explain it., take a look.
Convinced that everything leaves a mark, I help companies better connect with their stakeholders through personal branding programs (personal brand management) and employee advocacy (programs of branded internal ambassadors).
Socio of Soymimarca's Integra Personal Branding, Brand Directory of Omnia Branding, I also collaborate with Ponte en Valor, Brandergizers, MoreThanLaw, Noema Consulting and Quifer Consultores.
I participate in various programs at IESE, ISDI and EAE, among others. Collegiate advertising, Master in Marketing. Humanities Degree Student.
My advertising DNA comes from 20 years in agencies: Time/BBDO, J.W.T., Bassat Ogilvy, Saatchi & Saatchi, Altraforma and TVLowCost among others.