Personal Branding Lab Day 2018 and Personal Branding 4.0

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Personal Branding Lab Day 2018

The 1 December took place the 4th edition, The Personal Branding Lab Day 2018, a personal brand marathon of about 12h that went online, directed by Nilton Navarro and led by himself next to the great Alicia Ro. If you couldn't follow her, I advise you to connect with the first part of the Personal Branding Lab Day 2018 (5h 34′ duration) and the second part of the Personal Branding Lab Day 2018 (6h 07′ duration). It was broadcast from Barcelona, Madrid, Valencia, Alicante, San Sebastian, Bilbao, Oviedo, Sevilla, Valladolid, Huelva, Israel, Mexico, Colombia, Brazil, Peru, and Dominican Republic.

I think there was a great quality in the contents treated. It was to be expected, considering the strength of the rapporteurs. he was there (in order of appearance) Jane Rodriguez of the Trunk, Colia Hil, Claudio Inácio, Ami Bondia, Elena Arnaiz, Josep Rom, Silvia Saucedo, Monica Mendoza, Isabel Muela, Eva Collado, Meme Romero, Enrique Cejudo, Fabian Gonzalez, Alfredo Vela, Maria A. Sánchez, Cristina Mulero, Andrés Pérez Ortega, Neus Arqués, Jordi Collell, Arancha Ruiz, Nancy Vazquez, Ilana Berenholc, Oianko Choperena, Paula Fernández-Ochoa, Ames Spray and a certain Guillem Recolons. Next to the videos of David Barreda, Paul Adam, Daniela Viek, Raquel Gomez And Vladimir Estrada.

I warmly thank Infojobs, Blanquerna Comunicació i RI, Lid Editorial And TelePizza your help to celebrate the event.

And beyond the Personal Branding Lab Day 2018

Indeed,, not everyone was there. I would have gladly included people who constantly inspire me as Xavi Roca, Élia Guardiola, Ivan Diaz, Helena Casas, Fran Segarra, Joan Clotet, Laura Ferrera, Oscar Del Santo, Ruth Rios, Marco Tomasone, Mireya Trias, Kike Mingo, Ylse Roa, Francisco Warden, Laura Chica, Enrique F. Brull, Natalia Gómez del Pozuelo, Ecequiel Barricart, Angels Anton, Javier Zamora, Africa Lucena, Johnny Durán, Carola Morató, Alexis González, Alicia Linares, Fernando Rios, Veronica Sanchez, Alex Duran, Raquel Roca, Daniel Iglesias, Yrma Sanchez, Gabriel Patrizzi, Amalia Lopez Sidewalk, Hector Jimenez, Alexia Herms, Arturo González, Deize Andrade, Patricia Dalpra, Ruben G. Castro, Esmeralda Diaz-Aroca, Ronald Durán, Adriana Motta, Alan Urbina, Veronica Rivera, Alfonso Alcántara,Eva A. Castle, Fabi Mersan, Carmen Santo, William Arruda, Brenda Bence, Dan Schawbel, Catherine Kaputa, Luigi Centenaro, Nance Rosen, Jason Alba, Seth Godin, Tom Peters, …

Personal Branding 4.0

Fear. That is what dominates when talking about the fourth industry revolutionL. In my talk in this Personal Branding Lab Day 2018 tried to highlight the positive side, that of technology at the service of people and not the other way around.

I dared to list the different advantages of big data, IoT, blockchain or deep learning offer us from the point of view of the management of our personal brand.

To achieve technology at the service of people, we need people at the service of technology

I don't do any more Spoiler. Here's the video:

https://youtu.be/wg9WWgKHbvk

Guillem Recolons

Convinced that everything leaves a mark, I help companies better connect with their stakeholders through personal branding programs (personal brand management) and employee advocacy (programs of branded internal ambassadors).

Socio of Soymimarca's Integra Personal Branding, Brand Directory of Omnia Branding, I also collaborate with Ponte en Valor, Brandergizers, MoreThanLaw, Noema Consulting and Quifer Consultores.

I participate in various programs at IESE, ISDI and EAE, among others. Collegiate advertising, Master in Marketing. Humanities Degree Student.

My advertising DNA comes from 20 years in agencies: Time/BBDO, J.W.T., Bassat Ogilvy, Saatchi & Saatchi, Altraforma and TVLowCost among others.

Want to see my TEDx talk?

guillemrecolons.com