In the 10 previous chapters of the Iceberg series I have worked with the diagnosis of our personal brand: perceived identity, own identity, digital identity identity by name in search engines, on social media and by keywords. I have also discussed with Elena Arnaiz the "D" of "Weaknesses" of the STHFO, the "F" of Strongholds with Xavi Roca. … Read more
And why not? A postgraduate degree in personal branding designed to work online and at the end of the course attend face-to-face days. Total innovation
If you weren't even clear what personal brand is, this video helps clarify concepts. Happy 2013! Guillem RecolonsConvened that everything leaves its mark, I help companies better connect with their stakeholders through personal branding programs (personal brand management) and employee advocacy (programs of branded internal ambassadors). Partner … Read more
Two years ago, the newspaper La Vanguardia placed the personal branding as one of the future professions of 2020. They were wrong.. Things have come a few years ahead. Although it varies by author, my definition goes like this: Personal Brand is the brand you project on others and Personal Branding would be … Read more
Personal Branding Plan launches today, the first online personal brand self-management course. An ambitious and cooperative project that answers these questions: Are you waiting for the chance of a lifetime and it hasn't just arrived? Are you dissatisfied with your current job but are afraid of a change? Is your project powerful … Read more
It is a real pleasure to share a novelty with vosotr@s: next Wednesday 16 May launches First Online Personal Brand Self-Management Course. The course is aimed at anyone who wants to increase their chances of professional success and is structured as a true brand consultancy on the network. The 16 May you can start … Read more
It's a topic to talk about dismissal and depression, phases of mourning, of indefinition, Disorientation, Crisis. As Louis Van Gaal would have said, "Always negative". But, What about the positive side of the dismissal? Why do you never talk about people who have discovered that there is a better life behind an ERE? What about all those who, of the … Read more
Yesterday it was a year since Soymimarca opened its doors. As many of you know, I'm involved in this project of staff branding up to the eyebrow. The truth is that it's been an interesting year, full of ideas, projects, experiences, in a hurry, Nerves, Customers, Collaborators, Friends, Joys, Hopes. Even if it sounds like a lie, the project continues. And … Read more