I was reading on Dan Schawbel's blog a while ago that all our emails, messages and other writings become key elements to strengthen our personal brand. I would add that these elements can also damage our personal brand. We never know who will end them by reading, so you better make sure we go for … Read more
Those who know me know that my posts are original. Rarely "curo" contents, let alone reworked them. But this article has reached my soul and it would seem a pity that I could not reach everyone for a linguistic issue. So, without more, I've set out to translate it – in my own way- For … Read more
Next Monday 24 in the afternoon, at 6pm, at the headquarters of the College of Industrial Engineers of Catalonia, a SOYMIMARCA conference/debate will take place in which it is intended to set out the importance and need for professionals to (not just industrial engineers) manage your own brand. The session is … Read more
As you know, a few weeks ago UNESCO designated the castells as an intangible cultural heritage of humanity. We find it a unique opportunity to establish a simile with the creation of personal brands. The Castells are a festive event typical of Catalonia, more than 200 years old. It consists of the lifting of human towers … Read more