23 personal brand definitions - the video-

If you weren't even clear what personal brand is, this video helps clarify concepts. Happy 2013! Guillem RecolonsConvened that everything leaves its mark, I help companies better connect with their stakeholders through personal branding programs (personal brand management) and employee advocacy (programs of branded internal ambassadors). Partner … Read more

I wish you'd existed before., Graduate in Personal Branding

Two years ago, the newspaper La Vanguardia placed the personal branding as one of the future professions of 2020. They were wrong.. Things have come a few years ahead. Although it varies by author, my definition goes like this: Personal Brand is the brand you project on others and Personal Branding would be … Read more

Is it always good that your people are your brand?

Tino Fernandez attached article on personal branding published in Expansion and Employment, in which Guillem Recolons collaborates Many companies are wary of key professionals who achieve a higher prominence than corporate identity. It's hard to fight this. They are exceptional ambassadors of companies, brands and their products. But … Read more

indispensable person

1. What makes you an indispensable person?

Indispensable person? With this post I start a series of questions that will help us reinforce our personal brand. Some are inspired by the blog of one of the world gurus of personal branding: Dan Schawbel. Some say that cemeteries are full of indispensable people. True, there is possibly no one indispensable. But here the meaning … Read more