Personal brand and value, by Vladmir Estrada on Guillem Recolons' blog

Personal brand and value: from the home where both live better, by @Prof_EstradaMSC

Today begins a group of collaborations of guest bloggers, and I do it in a big way, starting with Doctor and Professor Vladimir Estrada, Cuban Havana, troubadour, excellent professional and great friend. Vladimir is today and here an inseparable binomial: Personal Brand and Value. If you're short on time, I'll summarize it in this video: A … Read more / the value proposition

Working on the value proposition

I attach the presentation on the value proposition I made in the framework of the event #MarcaPersonalUCV at the Catholic University of Valencia on 18 December 2015. I thank Pablo Adán for having counted on me as a speaker and giving me the opportunity to explain one of the central axes of any brand process … Read more