The most-watched ad in history is not an ad. Goodbye, Advertising.

Advertising has lost its role as a leader in commercial communication. What's going on? Is branding the natural evolution of advertising?

Interview about personal branding in “Today Business” Tv

I leave you the interview conducted by the Social Media specialist Luis Fernández del Campo about personal branding [Youtube][/Youtube] Guillem RecolonsConvened that everything leaves its mark, I help companies better connect with their stakeholders through personal branding programs (personal brand management) and employee advocacy (programas de embajadores internos deRead more