USA Archivos - Guillem Recolons

Effectiveness without values is a tool without a purpose. This maxim - from the Maltese thinker Edward de Bono- has been a constant in the Obama campaign and, Possibly, the key to their success.

5 November, 2008 by Guillem Recolons

"Valueless effectiveness is a tool without a purpose". It doesn't matter race or belief: import values. Only then did Obama win over his voters. When I was talking about economics, didn't do it with the cool macroeconomic figures, I was doing it looking at the families, the future of their children and their … Read more

Say NO when you mean YES… A new form of lateral thinking?

3 October, 2008 by Guillem Recolons

[youtube-https://www.youtube.com/watch?v-c7WUVqkwnSI&hl-es&fs-1] This is the latest U.S. campaign on the upcoming elections 4 November. Although it may seem incredible, the campaign aims to encourage voting, voter turnout. In the United States, it is rare for a presidential campaign to surpass 50% participation. A lot of people don't get involved, and between them, young groups, the most marginalized... … Read more

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