external feedback on personal brand diagnosis

Personal Brand Diagnostics 1: External feedback

Given the reasons why to manage (or not) our personal brand, we move on to the first phase of personal brand diagnosis, external feedback. To do this I have asked a great specialist for help, Naomi Vico, co-author of the book Smart Feedback (Lid Editorial, 2018). This tour follows the Methodology of the Personal Brand Iceberg, Whose … Read more

personal communication and personal branding / guillemrecolons.com

Managing our personal communication

If we accept that personal branding is the footprint we leave on others, we should distinguish between our public communication area (the one we know about us and know others in our environment), our blind area (others know her and we don't) and our secret area (we know her, others don't). Only then will we improve … Read more