who to follow on social media II, by Guillem Recolons

Who to follow on social networks (Ⅱ)

(Ⅱ) Who to follow in networks: Youtube, Instagram, Google+ If we talk about three social networks the other day as linkedIn, Twitter and Facebook, today we go into YouTube, Instagram and Google+. Each of these networks has different follow-up procedures. Let's see them: YouTube There are several ways to follow a user who gives us value … Read more

The most-watched ad in history is not an ad. Goodbye, Advertising.

Advertising has lost its role as a leader in commercial communication. What's going on? Is branding the natural evolution of advertising?

The ultra-secret CEO's strategy

I refer you to Tino Fernandez's article “The ultra-secret CEO's strategy” published last Thursday in Expansion in which I have participated along many others, and that analyzes the desirability or not of CEOs to face public opinion. There are tastes and opinions for everything. And what do you think? They're founders, presidents and first … Read more

Offline opportunities to strengthen personal branding

Personal branding is not something unique to the digital environment A few days ago I saw a video by William Arruda that interested me in the use of an almost forgotten word in our day: the real world, also technically known as the offline world. It may seem shocking that talking about the real world is a … Read more

It's not about the number of contacts, it's about how we interact with them

In our personal brand management, quantity is often mistaken for quality. It is true that networking is based on propability, and the higher, Best. Although it is also true that we are in the age of affinities, personal segmentation, one-to-one, And, in short, personalization. Have 5.000 contacts in … Read more

+45: Looking for a second chance

In 2009, more than 1.300.000 elderly people 45 years have gone on to thicken the queue of unemployment in Spain. I read a few months ago in Expansion that professionals over 45 years are among the most hurt by the economic crisis. It remains curious that this age represents the fullness of the … Read more

18. Do you often use Google to find answers?

If so, Well done. Google is one of the largest sources of knowledge. And not just because of your web search, also as an image finder, blog blogs, maps, alerts… If you also have knowledge of English, your answers expand, because the sum ravages. Google will move you to Wikipedia, to YouTube, … Read more

If Facebook were a country, would be the NUMBER 4 WORLD AFTER China, India and USA

Some chilling statistics web: – Facebook : 174.000.000 users connect once a day – Twitter already has 75.000.000 users – LinkedIn has 50.000.000 users – Flickr accumulates 4.000 millions of images – More than 35 millions of Facebook users update their profile every day – La Wikipedia … Read more